How VILLA Works

Content

What deliverables do you cover?

BRANDING AND GRAPHIC DESIGN

  • Brand Kits and Guidelines

  • Visual Style guides

  • Logo design and sub-brands

  • Social media templates

  • Presentation and decks

  • Print collateral

  • Event signage

  • Merchandise

  • Product Packaging

WEBSITE AND LANDING PAGES

  • Landing page design and development

  • Sales page creation

  • Website page updates and additions

  • Website copy and design refresh

  • Thank you pages and confirmation pages

  • Pop-up and form design

  • Mobile optimization

EMAIL MARKETING

  • Welcome sequences

  • Nurture sequences

  • Sales sequences

  • Launch campaigns

  • Newsletter creation

  • Re-engagement campaigns

  • Abandoned cart sequences

  • Post-purchase follow-up

SALES FUNNELS

  • Funnel strategy and mapping

  • Funnel copywriting (all pages and emails)

  • Landing page setup

  • Email sequence setup

  • Thank you page and delivery setup

  • Integration and automation setup

  • Follow-up sequences (email, SMS, chatbot)

SOCIAL MEDIA CONTENT

  • Instagram posts and carousels

  • Facebook posts and graphics

  • LinkedIn posts and articles

  • TikTok scripts and captions

  • Twitter/X content

  • Pinterest pins

  • Social media calendars

  • Video captions and subtitles

  • Story templates

PAID ADVERTISING

  • Ad copy and creative for Facebook/Instagram

  • Google Ads copy

  • LinkedIn ad campaigns

  • Display ad design

  • Retargeting ad creative

  • A/B test variations

  • Ad landing pages

CONTENT CREATION

  • Blog posts and articles

  • Lead magnets (PDFs, checklists, guides)

  • Case studies

  • White papers

  • eBooks

  • Scripts for videos or webinars

  • Slide decks and presentations

  • One-pagers and sell sheets

VIDEO AND PODCAST EDITING

  • Podcast episode editing (up to 45 minutes)

  • Show notes and episode descriptions

  • Promo clips with captions (3 per episode)

  • Video editing and color correction

  • Motion graphics and text overlays

  • Thumbnail creation

  • Repurposed short-form content

  • Upload-ready files

TECHNICAL SETUP AND INTEGRATIONS

  • Email platform setup (Mailchimp, ConvertKit, ActiveCampaign, etc.)

  • CRM integration and automation

  • Payment processor setup

  • Landing page platform setup (ClickFunnels, Kajabi, Leadpages, etc.)

  • Webinar platform configuration

  • Zapier automation workflows

  • Tag and segment setup

  • Form and survey creation

STRATEGY AND PLANNING

  • Marketing audits

  • Campaign planning and timelines

  • Customer journey mapping

  • Content calendars

  • Launch roadmaps

  • Brand voice and tone guidelines

  • Brand messaging framework

  • Customer Personas

Not sure if something is covered?

Submit the request in the portal and ask. Your project manager will let you know if it's included or if it's outside our scope.

We say yes to 95% of marketing requests. If it's something we can't handle, we'll tell you upfront and point you in the right direction.

How long do things take?

How long things take and what you will be able to get done in a month.

MONTHLY SOCIAL CONTENT

What's included:

  • 20 Instagram posts with graphics

  • Captions and hashtags

  • Content calendar

6 business days for a month of content

WEBINAR FUNNEL

What's included:

  • Webinar registration landing page

  • Email promotion sequence

  • Webinar reminder sequence

  • Post-webinar follow-up sequence

  • Thank you page and replay setup

12-15 business days from start to fully launched funnel

LEAD MAGNET FUNNEL

What's included:

  • Lead magnet creation (PDF guide)

  • Opt-in landing page

  • Thank you page with delivery

  • Welcome email sequence (5 emails)

10 business days for complete lead magnet funnel

PRODUCT LAUNCH CAMPAIGN

What's included:

  • Campaign Plan

  • Branding and Design

  • Email launch sequence

  • Social media graphics

  • Ad creative

15 business days for full launch campaign

PODCAST EDITING 

What's included:

  • 1 video or audio episode edited

  • Show notes for episode

  • 3 promo clips with captions

  • Promo email copy

  • Blog post

  • Scheduling

4 business days for podcast episode publishing

We don't pad estimates. We don't promise 24-hour turnarounds we can't deliver. You see the estimated date when you submit the request. We hit that date or update you if something changes.

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